At Bühler, we believe in giving every employee a voice. Generation B is a globally relevant movement within Bühler empowering employees to take ownership of projects they’re passionate about.
Generation B brings employees together – across hierarchies, backgrounds and regions – to create the company people want to work for.
Generation B also has established long-term change initiatives, including Women in STEM (encouraging young women to pursue STEM subjects) and the SWAP program (where young people mentor experienced colleagues).
Generation B often acts as a sounding board to the leadership, providing feedback on topics such as the home office policy and how the business will navigate the “New Normal”.
At Bühler, GenB was founded in 2017 as a grassroots movement by 6 One Young World Ambassadors after attending the 2016 Summit in Ottawa. Since then, it has grown massively into a global movement with over 140 ambassadors actively working on projects and initiatives, and over 2’000 members attending events and supporting our activities. At the heart of this team is an outstanding selection of OYW ambassadors helping to drive change in the company and society at large, and GenB plays a fundamental role in how the OYW spirit and impact is embedded into our company.
Our purpose is to bring employees together and create the company people want to work for. GenB has grown into a global movement within Bühler, with a GenB-lead in all our regions, and a core team focusing on impactful projects for their regions to make a positive change to the culture, sustainability, diversity and inclusion, among many other areas. These include initiatives such as the Single-Use Plastics initiative in Brazil and India, the American Green Initiative, the Mindful Plate initiative in Switzerland, a Book Sharing Club in China, Charities in Middle East and Africa as well as South America, and more. Further, GenB also focuses on global long-term projects such as Women in STEM, the SWAP project (See with Another Perspective – reverse mentoring) and being a sounding board to the company leadership and strategy.
GenB is on a journey that continues to increase its impact. A movement that started small with a few highly dedicated OYW ambassadors has evolved into a multinational and cross-company movement, supported, and continuously challenged by the National Board of OYW Switzerland and OYW to reach new limits and set a standard for bottom-up engagement and accountability in the private sector.
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